Suggested Questions for Reporters on Motivate Like a CEO

  1. What has been the impact of the current business downturn on the motivation of employees?


  2. You say this is a critical issue for business leaders to address. Why?


  3. What don't most leaders know about motivating employees?


  4. Motivated employees are important, but can you really say they impact the financial success of a company?


  5. It seems like many people right now are just trying to survive this economic malaise. How can you motivate them?


  6. You say that the lessons from "Motivate Like a CEO" could strengthen our economy. What do you mean?


  7. Is this just a book for CEOs --- or can up and coming leaders learn from it, too?


  8. What is the biggest problem leaders have in motivating others?


  9. Do you think leaders can learn to motivate people, or is it a natural born skill?


  10. What advice would you give to a leader who wants to learn this?


  11. How can an employee who doesn't feel motivated make a stronger connection to the company?


  12. What if you don't really believe in your company and its mission - can you get motivated?


  13. How is the book similar, and different, from your first book, the bestselling Speak Like a CEO?


  14. If you had one minute with a top leader in business or politics, what would you tell them that they must know about connecting with other people and finding purpose and passion?


  15. Is there one other piece of advice you'd like to share that would help leaders learn to Motivate Like a CEO?

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