As part of our mission to define executive presence in the world of leadership, we've spent the last couple of months shooting our version of a documentary on executive presence. The video features man on the street interviews with real business professionals who attempt to define this fuzzy term. We all know it when we see it, but what is executive presence?
Executive presence has long been acknowledged as a critical factor in leadership. However, its definition has often been mysterious and subject to diverse perspectives. As a result, leaders have received feedback on presence without a roadmap for action that connects clearly to business objectives. The default assumption is to equate presence with appearance and presentation skills. While these factors are important, they make up only a small piece of the "executive presence puzzle" that helps leaders sustain goal-directed action in an organization.
To connect leadership impact to business outcomes, Bates undertook the task of doing extensive research to develop the Bates ExPI™ (Executive Presence Index) which remains the first and only research-based, scientifically validated assessment to measure executive presence and leadership influence. Now, we know – scientifically – that it is much more than how you show up in the room. Executive Presence is the qualities of leaders that engage, align, inspire and mobilize people to take action. And it is fundamental to driving business results.
To learn more about our model of executive presence, download our white paper "The Power and Impact of Executive Presence: Using the Bates ExPI™ to Develop Senior Leaders." You can download this report by clicking here.
For a more extensive look at our research, assessment model, and findings you may also want to check out Suzanne's brand new book: All the Leader You Can Be (McGraw Hill) 2016. It's available for purchase here: http://www.alltheleaderbook.com/the-book/